Corporate Blogging: A new marketing communication tool for companies

Companies always try to come out with some new marketing strategy to markets their products or services in order to achieve competitive advantage.CORPORATE BLOGGING will definitely be one of the latest marketing strategy that all the companies use to make their company more well known.

Why CORPORATE BLOGGING are becoming so popular???

Blog enable a company to control the editorial content of the website. The editorial control of corporate blogs give a company opportunity to demonstrate brand online. This type of marketing concept is EASY, INEXPENSIVE, and FAST!!! Yet similar to email, a company can use an informal, conversational style of writing. This make the company feel more "human" to the world. Besides that, customers can freely provide feedback, comment and ideas on the corporate blog. Moreover, when a corporate blogger focuses on the ideas of customers for products, he or she can receive ideas of customers into evangelists. If a company can run a successful blogging operation, a company can gain links and the opportunity to have a dialogue with many of the blog readers from the bloggers who write and refer to a company blog post.

Example of CORPORATE BLOGGING
About Direct2Dell

Dell is well known using Just-in-Time manufacturing system to run its business. As it do not have a physical store to sell its laptops, desktops and so on, customers have limited access to know more about Dell's products.How does Dell overcome this problem? One of the solution is using corporate blog. Direct2Dell- Dell official corporate blog helps dell to have direct communication channel with its customers. The blog is managed by a range of Dell employees. It is a tool that allows Dell and its customers to share their comments, ideas and insights. Dell will also provide discussion about industries issues that could impact the way they serve their customers. All the comments will be moderated and be posted-appropriate, within 24 hours. Direct2Dell has substantially helps Dell to understand its customers wants and needs even though it does not have a retail store. No doubt, Direct2Dell has helps Dell to gain more sales and loyal customes.

References->

• http://www.businessweek.com/the_thread/blogspotting/archives/2005/04/who_should_blog.html
• http://itmanagement.earthweb.com/columns/article.php/3547411
• http://direct2dell.com/one2one/default.aspx
  

Wat can u SeE?!!

izzit square??! >>>>>>>>>>


how many deers are in this picture??

did u see ten faces??



An Old man ?!

Credit Card debts: Causes and Prevention

Credit cards, if used properly they are convenient and a great budgeting tool. If it is abused, using credit cards can be the start of a years-long nightmare and unbelievable stress. There are some causes of credit card debts.

1. Spend, spend, and spend.Spending on credit card is same as borrowing money. If you using it without control, it will lead you to high debts situation. When you use credit card to purchase, one of the disadvantage is you will not be aware how much you have already spent, this may lead to over spending situation.

2. Income less, expenses more..
Nowadays, the price of groceries, utilities, and etc is rapidly increasing, but not in income. Because of this some group of people are forced to use credit card for purchase. This obviously leads to a risen in debts.

3. Poor money management

This is one of the reasons that why so many people accumulate a lot of debts. If you do not have a monthly spending plan or you do not keep track on the plan, you will not be aware what have you spending to, or you may spend on something which are not necessary.

How to prevent it?!

1. Having a good money management plan is very important. If you have planned properly for your expenses within the range of income you have, you can avoid using credit card.

2. Stop using credit card, unless they are necessary.Smart card user only used it to purchases something which within the range they are affordable to pay back.

3. Make sure that you settle the bills on time. if you really cannot pay back the whole balance, then you should try to paid as much as possible, or else the credit card debts will keep on grow up and up.

Review: Using Touch & Go card to buy fast food in Malaysia will be a reality

Imagine being able to buy all kinds of things just with a single card.. NO more bulky wallets, NO more long queues and most importantly.. it is convenient! With Touch & Go, all these are possible! As mentioned in Mr. Hen's post, now at the introductory stage, Touch & Go can be used at retail outlets such as Dunkin Donuts, Burger King and 7-eleven.

I personally think this would be a good move to bring technology into the daily lives of Malaysians. Emulating the success of the Octopus card in Hong Kong, we can actually see that Malaysia is trying to increase it's competitiveness internationally. With this system, we need not be afraid of bringing too much cash in hand as all cash is contained in the card itself. We just have to make sure that we have reload enough cash in the card otherwise it would be a little embarrassing if the card were to run short of credit to purchase a particular good!

However, i think it will take some time for people to actually get used to it though. As most of us have carried cash for like most of our lives, we may feel 'safer' with cash in our wallets. But i believe soon enough people will begin to realize that technology is beginning to take over in various sectors and industries.

With Touch & Go going retail, you do not have to worry about limited places to top up the card as they are also increasing the number of locations available for top-up to another 1000 locations.

Overall I think this is an informative post as I actually did not know that Touch&Go is providing this kind of service. That shows how long I have not touch the newspapers..Well, for you guys who would like to have a look at Mr. Hen's post, please visit this link: http://ecommerze.blogspot.com/search/label/e-Tailing

Electronic Currency

E-micropayment systems


What are MICROPAYMENT?

• Transactions that are for very small amount.
  


• Any purchase that is between %0.25 and $5.00 is considered a micropayment.
  
  

Paystone Technologies Corp

• Paystone Technologies Corp. is a private Internet payment and money transfer company dedicated to providing secure, easy, realtime Internet transactions.


• It offers micropayment systems for individuals as well as company.
  

What's really good about Paystone??

• Is an inexpensive online payment method without the risk of chargebacks from fraudulent credit card use




• Can efficiently handles small financial transactions (micropayments) as low as $0.25




• High level of security- Provide the security of 128-bit Secure socket Layer(SSL) encryption technology to protect the Internet communication between member and Paystone's server. All information transmitted to and from the member'c computer is not reedable by ant 3rd party.
  
  

Easy steps to become a member of Paystone..

1. Sign up - sign up for your free Paystone Personal Account.


2. Load Money- Paystone offers several ways to load money:
   

-Online Bill Payment/ Telephone Bill Payments

-Walk on deposit

-Mail in deposit (Canadian Residents only)

-Other Paystone Account

3. You are done- you are now ready to buy itms online from any merchant displaying the Paystone logo.

Next...

Micropayment process

1. Choose the content you would like to purchase then click buy. You will directed to a secure Paystone payment page.
   
   
2. Enter your email address and Paystoine password to confirm your purchase.
   
3. The purcahse is complete and the content can now be accessed.
   

Still not very clear how it works?

Please click the link to have a look on the Paystone's Micropayment Demo

Additional facility....

1. Send and receive money to and from anyone with e-mail address in a country that Paystone support




2. Cashing out your Paystone Account- You can transfer the money to your bank account if you have Paystone Express ATM card.

Reference

http://www.paystone.com/

E-Government in Malaysia

Implementation

The Electronic Government initiative in Malaysia was launched to lead the country in to Information Age. Malaysia has so far implemented systems such as Electronic Services System(E-services), Human Resource Management Information System(HRIMS), E-Syariah and most importantly, myGovernment Portal, which serve as the one-stop source of Malaysian government information and services for citizens. They are also other systems implemented for the advancement of information distribution. Wish to try out our very own My-Gov portal?? Click the pic on your right.

Citizen's Adoption

An example is the Electronic Labor Exchange(ELX) which is a one stop-centre for labor market information, as supervised by the Ministry of Human Resource(MOHR) that enables employers and potential employees to communicate on the same platform. The objective of this platform is to create an effective and integrated job matching process and to ensure man power's utilization is optimized. Many Malaysians has started to use such platforms situated in public places and exhibition halls when these systems are introduced.

As for the competency of E-Gov system in Malaysia, My-Gov portal has won Global ICT Awards at the World Congress on Information Technology(WCIT) 2008, which is held at Kuala Lumpur Convention Centre(KLCC). The picture below depicts the moment of glory and you can click on the pic for further information:

Mobile Payment Systems in Malaysia: Its Potentials and Consumers' Adoption Strategies

Potentials

Mobile payment system is increasingly being adopted by Malaysian, young and old, nowadays. With mobile operators building a secure credit/debit/virtual card that can be used seamlessly to pay online and offline merchants, it definitely benefits our busy daily routine. Click the picture below for more info on mobile payment in Malaysia:One of the potential is the safety of the consumers because mobile phone is used to transmit payment information without the need to carry a credit card, don’t mention the cash. Secondly, such mobile service works on any mobile and it eliminates the hassle to queue up just to pay your electric bills. If you are worrying for the payment security, you can be rest assure that strong pin fraud protection patent will offer great security and inability to hack passwords.

CoNsuMers’ AdoPtioN sTraeGy

Different classes of people use mobile payment system for different purpose. The most common in Malaysia is using mobile payment to pay summons. Moreover, some use to donate to charities from their mobile devices. While busy working adults also can use their mobile devices to pay credit card debts, electric bills and phone bills. This is because all they have to activate their telephones by logging into websites. After registering their mobile telephone numbers, they can enjoy the services.

I believe with the advancement of technology and development of mobile payment software, soon, purchasing items through mobile devices will be made possible in Malaysia. Another linkto mobile payment in Malaysia,click the picture on the right-->